Ketel One Botanical
Na Flor da Idade
ClientKetel One Botanical
ProjectBranded content series
RoleCreative direction
AgencyBFerraz
A Globoplay series challenging the idea that the prime of life belongs only to the young.
The idea
To launch Ketel One Botanical, we created an exclusive series on Globoplay that challenged the notion that being “in the prime of life” is limited to youth.
Hosted by actresses Claudia Raia and Isis Valverde, the series welcomed guests to discuss motherhood, careers, relationships, sexuality and other aspects of women’s lives.
Campaign film
